How Google Works

Book - 2014
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Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes -- the internet, mobile, and cloud computing -- has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives.' The management maxims ('Consensus requires dissension,' 'Exile knaves but fight for divas,' 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.
Publisher: New York : Grand Central Publishing, 2014.
Edition: First edition.
ISBN: 9781455582341
Branch Call Number: 338.761 Sch
Characteristics: xiv, 286 pages : illustrations ; 24 cm
Alternative Title: How Google works


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kristina_rad Jul 18, 2018

How Google Works sheds light on company values, strategy and management style through the lenses of former CEO Eric Schmidt and current advisor to Google CEO Jonathan Rosenberg. Insightful, entertaining and filled with practical tools for work/creative success in any industry. A highlight for me was the emphasis on growth mindset/ lifelong learning attitude that is foundational in Google company culture (and is screened for during interviews). Also value of constant innovation, asking hard questions and imagining into the future to anticipate customer needs. Loads of examples of how creatives at Google are encouraged to take on projects that are purposeful, to take risks and embrace the new and different. Loved it!

May 30, 2015

This was a great opportunity to see how Google really works. At first I was somewhat anti-google, but after reading this, they totally earned their status because of their hard work and business model. I learned so much about the culture (for example, half of their work force are engineers), and they offer some great career advice such as invest in yourself, specialize in something, etc. I would recommend this book because it's a quick and witty read, with good stories, and I would especially recommend this to someone who is applying to Google. I appreciate how there is also a balance of stories and research/facts. It was really interesting!


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